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EL TOUR EXPO & FIESTA
EXPO REGISTRATION NOW OPEN

3-Day Expo & Fiesta will be indoors in the newly renovated Tucson Convention Center

Cyclists from across the country and around the world roll into Downtown Tucson to meet and greet with fellow cyclists and interact with exhibitors at the three day El Tour Expo & Fiesta. This indoor and outdoor expo is the place for cyclists to interact with exhibitors from national bicycle manufacturers to local businesses to showcase the latest bicycles, accessories and apparel.  Merchandise sales, product demos, giveaways, panels, contests — it’s all at the Expo.  There is also music and entertainment, local food vendors, a beer garden, packet pick-up and rider meetings. Free and open to the public

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BIKE INDUSTRY

Bike Industry Booths

Promotion of bicycle products, gear and accessories for bike manufacturers as well as local bike shops.

NON-PROFITS

Non-Profit Booths

Exhibitor Booths to promote non-profit organizations, Funds can be solicited and goods can be sold at the booths.

SOUVENIRS

Souvenir Booths

Exhibitor Booths to promote the business and/or sell products and souvenirs.

Exhibitor Opportunities

EXPO REGISTRATION WILL OPEN IN MAY

We have several opportunities if your company or organization is interested in participating in El Tour de Tucson’s Expo & Fiesta.

  • Non-Profit Organization Booth 
    $250 for 10 x 10
    Early registration cost, price increases over time
    Exhibitor Booths to promote non-profit organizations at at the Tucson Convention Center’s Exhibition Hall.  No food can be sold in these booths or free water given away.  Funds can be solicited and goods can be sold at the booths. Includes WIFI, table and chairs
  • Local Bike Shop Booth
    Now $350 for 10 x 10
    Early registration cost, price increases over time
    Promote local Arizona bicycle shops at the Tucson Convention Center’s Exhibition Hall. This does not include bicycle manufacturers. No food can be sold in these booths or free water given away.  Products can be sold at the booths. Includes WIFI, table and chairs
  • Bike Industry Booth
    Now $600 for 10 x 10 / $700  for 10 x 20 
    Early registration cost, price increases over time
    Promotion of bicycle products, gear and accessories. No food can be sold in these booths or free water given away.  Products can be sold at the booths. Includes WIFI, table and chairs
  • Exhibitor Booth
    Now $600 for 10 x 10 / $700 for 10 x20
    Early registration cost, price increases over time
    Exhibitor Booths to promote the business and/or sell products and souvenirs the Tucson Convention Center’s Exhibition Hall. No food can be sold in these booths or free water given away. Includes WIFI, table and chairs
  • Food Booth/Truck/Trailer
    All Food Booth will be coordinated by the Tucson Convention Center.  If you are interested in vending food at the event, please contact Greg.Carra@tucsonaz.gov at the Tucson Convention Center.  The TCC will have opportunities for certain food and drink vendors.

Booths are mostly indoors in the Tucson Convention Center’s Exhibition Hall, but there are also outdoor designated space surrounding the Tucson Convention Center.  A table and 2 chairs are included.  Tents not included but available for rental. Additional tables and chairs also available for rental.

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Be part of El Tour Expo & Fiesta! Registration Opens in May

Secure your El Tour Expo & Fiesta Booth today!

What is the El Tour Casino del Sol Expo & Fiesta?

For three days, over 9,000 El Tour de Tucson participants, as well as the general public and spectators, interact with exhibitors, from big brands to local shops. Merchandise sales, product demos, giveaways, panels, contests — it’s all at the Expo.

El Tour Expo & Fiesta Hours & Location

Tucson Convention Center Exhibition Hall  in Downtown Tucson
260 South Church Avenue, Tucson

  • THURSDAY – Noon – 9pm
  • FRIDAY – Noon – 9pm
  • SATURDAY – 6am – 6pm

Packet Pickup Hours

  • Thursday  – November 21st, Noon – 9pm
  • Friday – November 22nd,  Noon – 9pm

Safety & Security Meetings (Orientation Meetings)

Thursday & Friday,

Highly recommended short sessions giving you information about route conditions, the ride in general and is your opportunity to ask questions!  Every half hour.

Platinum Meeting

Thursday and Friday, 1pm and 6pm

If you earned platinum designation, you must attend one of these meetings to get the pass that allows you to line up in the platinum corral.

Be part of El Tour Expo & Fiesta! Opens in May

Secure your El Tour Expo & Fiesta Booth today! Opens in May

2025 El Tour Countdown!

WHAT PEOPLE ARE SAYING

EL TOUR DE TUCSON is checked off my bucket list!!!! What a great experience and I placed in the top 800!!! It’s not about winning it, it’s about finishing it!

Tucson is an incredible city and beautiful location for a large cycling event. El Tour brings together cyclists from all over the world and promotes cycling, personal fitness, and community engagement.

El Tour de Tucson is becoming an annual family tradition. So much fun!

Amazing! We were able to raise community awareness, serve our charity and have our multi-generational family get addicted to a new sport- cycling!!

El Tour is a fantastic experience and celebration of Tucson’s cycling community.

Loved the ride. This is the 18th time I’ve done the ride and hope it comes back next year bigger and better.

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